SeniorCareMarketer.com to Benefit Companies That Market to Older Americans
Capitola, CA (PRWEB) July 25, 2007
Fisher Vista, LLC, the marketing and information services firm that owns the successful HRmarketer.com, has announced plans to release a similar product aimed at the rapidly growing senior care industry and named SeniorCareMarketer.com. The service will be released in the first quarter of 2008.
The new site is a direct response to the expanding elder care industry. Seniors represent the fastest-growing age group in the United States, and projections call for the age 75-and older population to increase 70 percent by 2025. As the Baby Boomer generation enters its senior years, an estimated 70 million Americans will be over the age of 65 by the year 2030 – equal to one out of every five Americans.
SeniorCareMarketer.com will offer the senior care industry the same marketing benefits and services that its sister product, HRmarketer.com, offers the human resource industry: the ability to generate publicity, website traffic, sales leads and improved search engine rankings. HRmarketer.com, launched in 2002, is the largest marketing and public relations firm in the human resource marketplace.
Like HRmarketer.com, SeniorCareMarketer.com will combine databases of marketing and public relations opportunities with press release distribution, campaign management, and social networking services. A full range of Internet marketing PR and SEO services will also be available to customers.
“From home care services and medical products to housing options like assisted living, the demand for products and services relating to the care of older Americans is growing exponentially — SeniorCareMarketer fills a growing need for marketers of these services,” explains Mark Willaman, founder of Fisher Vista, LLC. “I’m excited about the launch of this service that will save time for marketers and help them build visibility, drive web site traffic and generate sales leads.”
The diverse senior care market comprises many buyers and purchasing influencers of products and services relating to the care of older adults, including hospitals, doctors, nurses, case managers, home care agencies, residential facilities, physical therapists financial planners – and even the seniors themselves. All are typically involved in the care of an older adult, and marketers of these products and services want to influence these potential buyers.
SeniorCareMarketer.com will help companies do just that by helping marketers tap into the flow of media information that comes from these diverse media outlets, conferences, associations and more.
Individuals interested in learning more about SeniorCareMarketer.com may visit http://www.SeniorCareMarketer.com.
About Fisher Vista, LLC
Fisher Vista, LLC (http://www.fishervista.com) is a marketing and information services firm focusing on the senior care and human capital industries. The company’s flagship product is HRmarketer.com the No. 1 online marketing and PR service in the human resources industry, and Care Marketer (http://www.SeniorCareMarketer.com). Both help service providers get noticed and get sales leads through increased publicity, website traffic and improved search engine rankings.
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: http://www.HRmarketer.com) on behalf of the company listed above.
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www.balancedhealthtoday.com http Regular exercise and/or increased aerobic fitness are associated with a decrease in all-cause mortality and morbidity in middle-aged and older adults.2,3 Subgroup analysis of the Harvard Alumni study found that modest increases in life expectancy were possible even in those patients who did not begin regular exercise until age 75.11 Mortality rates were also lower in those patients who did not begin regular exercise until late in life compared with patients who were active only in younger years and then subsequently stopped exercising.11 Thus, it is never too late for patients to benefit from physical activity. The health benefits of exercise follow a hyperbolic dose-response curve. Those patients who go from none to some exercise receive the greatest health benefits, while further increases in activity levels bring progressively smaller improvements.12 Physicians can have the greatest overall impact by helping their sedentary patients to become active. Virginia Beach Virginia USA Gabon, Libreville Thousand Oaks, California Iraq, Baghdad City of Randwick, Australia Serbia, Belgrade Iceland, Reykjavik Orange, Australia Baton Rouge, Louisiana Kalgoorlie, Victoria www.balancedhealthtoday.com www.balancedhealthtoday.com
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www.balancedhealthtoday.com http Decreases risk of falling Osteoarthritis Improves function Decreases pain Neuropsychologic health Improves quality of sleep Improves cognitive function Decreases rates of depression, improves Beck depression scores. Improves short-term memory Cancer Potential decrease in risk of colon, breast, prostate, rectum Improves quality of life and decreases fatigue. Decreases all-cause mortality Decreases all-cause morbidity Decreases risk of obesity Improves symptoms in peripheral vascular occlusive disease St. Kitts and Nevis, Basseterre Oceanside, California Mauritius, Port Louis Arvada, Colorado Guinea, Conakry Newport News, Virginia Sierra Leone, Freetown Campbelltown, Australia Liberia, Monrovia Al Masafirah, United Arab Emirates, Al Masafirah, UAE www.balancedhealthtoday.com www.balancedhealthtoday.com
Understanding Geriatric-Specific EMR
Taking are of the elderly is a responsibility not just of the immediate famiy but also of those health care providers who are specializing in geriatrics. The study and care of the aging process is essential so to give those elderly people the medical interventions they need in order to achieve comfort and favorable health conditions as they age. Geriatrics has been considered one of the important specializations in medicine since it covers a large population needing it. Geriatric emr is now considered the ultimate ally of health care providers specializing for the need of the aged because of its ability to hasten and ease out the provision of interventions for adults.
The use of electronic medical records system in geriatrics ensures that the health care providers and the patients are able to record important details regarding their health conditions. Alzheimer’s and diabetes are very common adult illnesses which could be catered to by the geriatric emr in a more efficient and reliable manner compared to manual recording of medical background. The geriatrics experts will be able to grab the chance of allowing access when even offline and be able to run simultaneously as many programs as needed.
In order to make sure that you are opting for the right system, there are only two things which you need to make sure before deciding. The first one is your ability to ask for a demonstration of how the geriatric emr program could be used. The demonstration will help you infer if the program is making use of a friendly interface that will reduce the complexities of usage. On the other hand, you should also check on the completeness of features so that you will relieve yourself of hassles of paying for something not worth your money and effort. For more information visit to our site at http://www.acrendo.com
Stephen Janssen began as medical professor who’s also known in writing different articles pertaining mainly to Health Services. Having been in the industry for more than two decades, he has gained reputation and even works as a consultant to Public Health Service patients.
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DURHAM, NC (PRWEB) March 25, 2006
Research published in the Journal of the American Geriatrics Society found that elderly women are more likely to quit smoking than elderly men, while results are just the opposite for studies among younger populations.
“Smoking cessation was also observed more frequently among elders who had recently been diagnosed with cancer. In addition, the rate of recidivism (resuming smoking) was only 16 percent among the elderly smokers who quit, whereas previous studies report relapse rates of 35-45 percent,” says head researcher Dr. Heather E. Whitson of Duke University Center for Aging. “These findings indicate that older smokers may quit smoking for different reasons than younger smokers.”
The study did not directly assess the smokers’ reasons for quitting, but the authors postulate that factors such as lack of transportation, poor financial situation and dementia might contribute to smoking cessation in older smokers. Regardless of reason, the cessation of smoking may lower the risk of death, even when it occurs at an advanced age. The seven-year death rate among non-quitters in the study was 51.6% compared to only 44% among the quitters (although the difference was not statistically significant).
The Association for the Advancement of Retired Persons (AARP) conducted a survey of its members to find that only 39 percent of smokers had been advised by their physicians in the past year to stop smoking. Physicians may assume that older smokers are unlikely to give up one their few remaining pleasures. However, the Duke data suggests that further research is needed to understand the unique motivations and potential benefits of smoking cessation in the elderly.
This study is published in the Journal of the American Geriatrics Society. For more information on this topic and to read additional patient-friendly summaries of articles in the Journal of the American Geriatrics Society, please visit http://www.healthinaging.org/agingintheknow/research.asp.
Media who would like to receive a PDF of the study please contact medicalnews@bos.blackwellpublishing.net.
Heather E. Whitson, MD is currently a fellow in the Division of Geriatrics at Duke. She is also on the Program for Women in Medicine Committee, the Internal Medicine Resident Recruitment/Selection Committee, and is a Tutor at Duke for the Evidence-Based Medicine Conference. Media wishing to contact Dr. Whitson for more information or for interview can e-mail her.
About the Journal of the American Geriatrics Society
Published on behalf of the American Geriatrics Society, the Journal of the American Geriatrics Society’s main goal is to publish articles that are relevant in the broadest terms to the clinical care of older persons. Such articles may span a variety of disciplines and fields and may be of immediate, intermediate, or long-term potential benefit to clinical practice.
About the American Geriatrics Society
The American Geriatrics Society is a nationwide, not-for-profit association of geriatrics health care professionals, research scientists, and other concerned individuals dedicated to improving the health, independence and quality of life of all older people. For more information, visit http://www.americangeriatrics.org/.
About Blackwell Publishing
Blackwell Publishing is the world’s leading society publisher, partnering with more than 665 academic, medical, and professional societies. Blackwell publishes over 800 journals and, to date, has published close to 6,000 text and reference books, across a wide range of academic, medical, and professional subjects.
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